What to Know About Dealing With Experts
Depending on your business, staying up to date with what’s new requires, “how-to” information. You can either try to figure out yourself or take a shortcut, which involves the use of other people’s knowledge. Doing it this way shortens your learning curve and allows you to benefit from other people’s experiences!
The question now is who the best person to take advice from is? That person would be someone knowledgeable in your field, have the experience, and a proven track record. You may refer to this person as an expert, coach, specialist, mentor, consultant, or whatever you want to call him or her.
We need people like this to help us get started and to move forward, especially with anything we know little about.
What To Avoid From The Experts
1. Someone who jumps from one topic to the next:
You need someone dedicated, not someone who claims to be an expert today and is off to something else tomorrow. Note that there are experts who specialize in more than one field, which is acceptable. I think it’s not fair to jump from topic to topic, looking for the next best thing to promote.
2. Someone who tries to sell you everything under the sun:
Referring products and services is an excellent way for an expert to create extra revenue, and it’s a great asset for people who are buying the products. It’s a win-win situation. I don’t like someone who is continually recommending something like it’s the greatest thing that ever happened. Then, in a couple of days, something better comes out, and it’s a continuing, never-ending loop. Soon this will exhaust the people buying, and the expert loses credibility.
3. Someone without a track record:
You don’t need someone who is inexperienced and claims to be an expert. One of the main benefits of using an expert is to benefit from his or her experience!
4. Someone unfocused:
Some experts are good at what they do, but their downfall is that they are unfocused in their teachings. They take you down many different routes, and you quickly become lost and confused. With a good teacher, you have successful students. With a poor teacher, you have weak students.
Learning something new is tough enough. You need someone with an easy-to-follow approach.
5. You don’t want someone you can’t relate to:
You need a good teacher to follow the advice and understand the information so you can use it. Without understanding, you’re wasting your time, and you can’t follow the recommendations.
Some Tips for Researching Your Potential Expert!
1. If your expert has a newsletter, then sign up for it. See if you can get some past issues, and look for trends. Ask yourself, is the expert on track with this specialty, or does the expert seem to be selling everything under the sun?
2. Visit your expert’s website. Have a look at what they are promoting. Does the expert practice what he preaches? Is the site organized? Does it have broken links? Does it look like an amateur created it? The website is a sign of how that expert does business.
3. Do a search on the person to see if the expert’s career follows a focused path. Does the expert switch from one specialty to the next? The easiest way to do this is to put the expert’s name between quotes in your favorite search engine and research the results
4. Check out forums for other’s experiences and comments. You’ll get a feel for what most people have to say. I have noticed at times that someone will bash an expert in a forum.
I look at most comments and make my own decisions. You’ll always have one or two people who had a bad experience. You also have to look at both sides of the story. I like to use the forums as a place to see feedback from various views. But I’m the one who makes the final decision of whether or not the expert is suitable.
Following the advice of an expert can quickly and dramatically get you off to a great start. You need to start finding the correct expert for you!
That’s The Way I See It!
Action Steps to Help Find the Right Expert for You!
1. Get clear about the type of person you want to learn from.
2. Take the time to research the person.
- With a good teacher, you have successful students.
- With a poor teacher, you have weak students.
- You need someone with an easy-to-follow approach.
- You need to be able to follow the advice given.