Uber Company Profile – These Resources Tell The Whole Story

December 9, 2019 956 views

A Collection of Resources To Tell The Story of Uber

This post contains resources that tell the complete story of Uber, but before you get to the resource section, a brief introduction.

The need for a cab on a cold winter night in 2008, lead to the idea for a new company that would earn a revenue of over 11 billion in revenue in 2018. Travis Kalanick and Garrett founded Uber in San Francisco in 2009.

Both men had previous experience in internet-based companies. Travis Kalanick co-founded Red Swoosh and later sold it to Akamai Technologies for $19 million. Garrett Camp sold StumbleUpon (MIX) to eBay for $75 million.

A ride-sharing concept that took off! People using their own vehicles to drive people to their destination and make some extra money. Uber makes the connection between the customer and the driver and takes a fee for the connection. Uber drivers do need to get certified by the company before they can accept any Uber customer.

The company concept is expanding into delivering fast food called Uber Eats, and other endeavors such as Uber for business, Uber elevate, which is a concept related to flight, and Uber Freight.

Uber’s revenue for 2018 was $11.3 billion, which is up 43 percent from 2017. The company is still working towards profitability, It’s still showing a loss and in 2018 even though Uber had a record year in revenue, profitability was at a loss of 1.8 billion, which is a slight improvement of the previous year of a loss of over two billion dollars.

There are hundreds of thousands of sign-ups every month for drivers wanting to participate. Drivers are classified as Pros, Crossovers, New Enthusiasts, and Part-Timers. The majority of drivers said their main reason for driving for Uber was they wanted to be their own boss and have their own schedule.

For the complete story of Uber, have a look at the resources I have selected to give you an overview of what this company is all about.


The History of Uber

The Story of Uber

Uber – Wikipedia

Uber: The history of the ride-hailing app, from start to IPO – Business Insider

The History of Uber – Biographies by Biographics

Startup From The Bottom: Here Is How Uber Started Out – Gulf EliteGulf Elite

The History of Uber and their Logo Design

RideGuru – The Story Behind Uber: How Uber Started

The Uber Story – TechStory – Business Startup and automobile


Travis Kalanick – Wikipedia

The life and rise of Travis Kalanick, Uber’s former CEO – Business Insider

Travis Kalanick net worth: How former Uber CEO spends his fortune – Business Insider

Garrett Camp – Wikipedia

Garrett Camp

Meet Garrett Camp, Uber Founder, and Crypto Inventor


In the executive section, you’ll find information related to the management of a company. Management decisions are an important role in a company’s success. It’s not luck that makes a company successful, but planning, strategy, and leadership.

Have a look at the selection below for information related to the executives of Uber.

Leadership Profiles and Board of Directors | Uber Newsroom

Uber – Current Team | Crunchbase

Mission Statement

Uber Mission Statement 2019 | Uber Mission & Vision Analysis

Uber Mission, Vision & Values | Comparably

Divisions And Subsidiaries

List of Uber Subsidiaries Companies and Their Services – Uber Guide

Ownership and Investors

These Are Uber’s Biggest Shareholders | Money

Uber’s Top Investors

Inside The Uber S-1: Who Owns What

Who are Uber’s biggest investors? — Quartz


51+ Of The Best Uber Statistics And Facts To Know In 2019 – Tech Jury

23 Crazy Facts About Uber, the $51 Billion Startup Success | Inc.com

Top 10 Facts about Uber that you probably didn’t know

20 Things You Didn’t Know About Uber

Infographic: Find Out the Key Facts and Figures about Uber

15 Interesting Uber Facts: The Company That Finally Went Public

16 Things You Might Not Know About Uber and Its Drivers | Mental Floss

20 Sketchy Facts About Uber | TheThings

Reports And Financial Statements

Uber Technologies, Inc. – Financials

Uber’s Latest Financials Reveal Slowing Growth

Uber lost more than $5B last quarter – TechCrunch

UBER | Uber Technologies Inc. Financial Statements – WSJ

Business Strategies

Uber Business Strategy: User Convenience through Technological Innovation – Research-Methodology

Uber Quietly Changed Its Business Strategy to Focus on 1 Thing–and It Was a Stroke of Genius | Inc.com

Uber: A Winning Strategy – Technology and Operations Management

How Uber Grows its Popularity with This Simple Strategy

Uber Strategy Teardown: The Giant Looks To Autonomous Future, Food Delivery, And Tighter Financial Discipline

Uber Business Model | How does Uber make money | Business Strategy Hub

Revenue Strategies

How Uber Makes Money: Ride-hailing, food delivery, and freight

How Uber Makes — And Loses — Money – CB Insights Research

Understanding Why Uber Loses Money

Uber Business Model | How does Uber Make Money? | Feedough


Top 7 Uber Competitors – Competitor analysis of Uber

Top 7 Uber Competitors – Competitor analysis of Uber

Top Biggest Competitors of Uber – Threat for Future 2020

Target Market & Marketing Strategies

Uber’s Marketing Strategy in 7 Steps, Revisited

Marketing Strategy of Uber – Uber Marketing Strategy

15 Lessons from Uber’s Marketing Strategy You Can Steal Today

Uber Strategic Marketing Case Study | Course Researchers

Marketing Strategy of Uber | The new way of Millenial Marketing

Company Culture

4 big issues underpinning the culture risk in Uber’s IPO filing — Quartz at Work

Uber’s Culture Problems and What HR Can Learn From Them — Impraise Blog – Employee performance management, reviews, and 360 feedback

Has Uber’s Cutthroat Culture Actually Changed? | Vanity Fair

Uber’s new cultural norms | Uber Newsroom

Has Uber really left the brotastic culture of its Travis Kalanick days behind?

Company Reputation

Uber IPO: Company warns reputation may always be a risk – Business Insider

Uber’s past is still haunting its business – Los Angeles Times

Uber stumbles: How can company truly fix its reputation?

Why half a billion dollars can’t solve Uber’s PR nightmare – Vox

Company Complaints

Read here about an important lawsuit brought by Uber drivers

Uber settles driver classification lawsuit for $20 million – The Verge

Uber Settlements – Current Cash Settlement & Rebate Info

Uber Drivers National Lawsuit | Uber Driver Info & Claims Hotline

Uber hit with new lawsuit on whether its drivers are employees – CNET

The 49 biggest Uber scandals and controversies – Business Insider


Uber loses London license over ‘a pattern of failures’ | Engadget

Why Uber and Lyft’s Ride-Share Model Is Doomed to Failure | Inc.com

Uber fined $148m for failing to notify drivers they had been hacked | Technology | The Guardian

Uber has a reputation problem – The Washington Post

UBER: the right solution, the wrong strategy

Uber has an entire unit for following up on rides gone bad. They say it leaves unfit drivers on the road. – The Washington Post

Inside The Success of Uber

Uber’s Keys to Success: Harvard Experts Share Their Views on the $50B Company and Its Market | The Harbus

Key factors behind Uber success story

What makes Uber so successful? — Steemit

Uber Business Model Canvas: Know what led to Uber’s success – JungleWorks

10 Lessons Startups Can Learn from Uber’s Growth

Stories of Interest

Uber – latest news, breaking stories and comment – The Independent

4 Reasons Why Riders Choose Uber


Books From Amazon Related To Uber

Google Book Search Related To Uber

The Latest About Uber

Google Searches

Latest Search Results Related To Uber

Latest Image Search Results Related to Uber


Latest News Related To Uber


Tweets Related To Uber


Videos Related To Uber