A Collection of Articles About Billboard Advertising
Included in this post, I have chosen articles and resources to give you an overall understanding of billboard advertising, but first, a few brief points to consider.
- Billboard advertising may be a great way to get some coverage for local advertising. Check if a local billboard is available.
- Local small campaigns may be more affordable as opposed to a nationwide brand advertising campaign that can be very expensive.
- Keep in mind a driver only has a few seconds to understand your message especially when your billboard is on a busy street or highway. So make your message easy to grasp at a glance.
- The setup cost is something you need to look into because it’s not a banner your placing on a website. There is a lot of printing involved and the setup takes a lot of work unless the billboard is electronic.
Have a look at the sections below that contain tips and resources that will help you with a billboard advertising campaign.