Top Resources For Putting Event Marketing To Work For Your Business

Image of a crowd dancing

A Collection of Web Pages About Event Marketing

Event Marketing | What is Event Marketing?

Explore the Strategy of Event Marketing

Have you ever been tempted by a credit card company giving away free blankets or t-shirts at a football game in exchange for a credit card application?

Have you been approached by a skimpily-dressed young woman offering samples of fruity alcohol at a local bar?…More at

Importance of Event Marketing

4 Reasons Why Events are Your Most Important Marketing Tool

Events should be your biggest priority when it comes to developing an effective marketing strategy.

According to The Content Marketing Institute’s 2018 Benchmarks, Budgets and Trends, 56% of respondents use in-person events as a top marketing tactic, even above digital advertising and email marketing.

80% of marketers believe live events are critical to their company’s success, according to another report…More at

4 Reasons Why You Need to Add Event Marketing To Your Marketing Mix – Alabama Media Group

According to The Content Marketing Institute’s 2015 Benchmarks, Budgets, and Trends, event marketing was more popular than blogging, case studies, white papers and social media. Something is more popular than blogging and social media? Yes, digital world, it’s true.

Not only that, but this is also the fifth consecutive year “in-person events” has been ranked at the top of the list. That’s five years of #1 tactic glory.

Clearly the event-marketing trend is a part of the marketing strategy mix that isn’t going to buck the list anytime soon…More at