Bounce Rate
A bounce is triggered when a visitor lands on one of your web pages and exits your website without visiting additional pages.
Websites with a high bounce rate are viewed as unpopular because people are only using one page and leaving.
Another way of looking at this could be that the visitor has found the answer they are looking for, and there is no need to view further pages.
Below you’ll find a collection of resources I have chosen for this topic.
A Selection of Pages Related To Bounce Rates
What You Can Learn from Bounce Rate & How to Improve It
Google Analytics Bounce Rate (actually) Demystified
Understanding bounce rate in Google Analytics
Good, Bad, Ugly, and Average Bounce Rates
13 Ways to Reduce Bounce Rate and Increase Your Conversions
How Bounce Rates are Tracked
Understanding how bounce rates are tracked will give you an overview of how your site is performing when looking at analytic reports. The bounce rates can be viewed for your site as a whole as well as looking at the bounce rate per page.
Without this understanding, you may be misled as to what is happening on your site.
