Acey Gaspard 
Every small business owner hits hard stretches — raising money, hiring well, staying competitive, avoiding burnout. This guide walks through sixteen of the toughest parts of ownership, with current data on financing and hiring costs, plus practical steps and a readiness checklist.
Learn what it really takes to run a small business — the core skills, honest survival-rate data, and practical next steps. Includes a checklist, FAQ, and links to free courses from the SBA, SCORE, and edX.
A practical guide to the tax rules for running a business from home — how deductions work, which calculation method to use, zoning and insurance considerations, and what qualifies you for the home office deduction.
You don’t need a pile of cash to start a business. This guide covers real low-cost paths — partnering with your skills, freelancing, grants, and investors — and what each one actually requires.
Your first year in business is the hardest one. This guide covers why, what typically trips up new owners, and the concrete steps — from cash reserves to hiring — that improve your odds of making it to year two.
How should you pay yourself as a small business owner? This guide breaks down draws, distributions, and salary, plus how much to pay yourself and how to document that income for a loan.
Looking to start a business? This guide covers ten ideas, some low-cost and others requiring real investment, along with current market data, action steps, and a checklist to help you pick the right one.
New business owners fail for predictable, avoidable reasons. This guide walks through the most common rookie mistakes — misjudging your market, skipping contracts, mismanaging money, hiring poorly — and gives practical steps and a checklist to sidestep them.
Your logo is often a customer’s first impression of your business. This guide walks small business owners through the types of logos, the elements of a strong design, and a practical step-by-step process for creating one.
Business insurance protects your company from risks like lawsuits, property damage, and lost income. This guide covers the main types of coverage, which ones are legally required, what they typically cost, and how to choose the right policy.