Here’s What You Need to Know About Starting a Dance Studio

January 20, 2020 316 views

A Collection of Resources Related to Starting a Dance Studio

Here are a few things to consider before you start:

If you’re looking for a business to start, have a passion for the arts, are interested in dance, and would like to help people reach their dreams by providing a space where they can work toward their dreams, then a dance studio can be a startup that’s right for you.

There are many considerations when starting any business. I have six issues I feel are very important, and I will go over them very briefly. You’ll find a lot more information in the resources contained in this post after this brief introduction.


Research the competition in the area. If there is no competition, you need to determine if there is a demand for this service in the area. If there is no demand, then it will be very difficult to run a successful business.

If there is a lot of competition, then it may be difficult to compete unless you offer something the others don’t offer.


How will you get the word out about your business? Will you use social media, paid ads, advertise in a local paper, etc.? Advertising is a key aspect of your success. But no advertising is guaranteed. It’s difficult to get the right message to the right people without spending a fortune.

One of the keys to advertising is to test one thing at a time and adjust based on the results, then test again. You need to repeat this cycle until you have the best results. Once you have something that works, you can increase your advertising budget. Never start with a large budget until you have a test campaign that works.

What Will Make Your Studio Appealing?

What will you do to make your dance studio stand out and have people use it? When starting a business, you need to make it appealing so people will want to come to you rather than the competition.

In this case, you could offer early and late hours. You could provide dance instructors, separate climate control that can be adjusted by the people using the room, private showers, onsite fitness trainers, etc.

You can come up with a list and even conduct surveys to see what people want. When you come up with a list of the ideas that you can implement, not only will this make your studio appealing, but it will also help you in your advertising campaign.

Is This the Right Business for You?

Many times, people will open a business for the lifestyle, for the money, or prestige; personally, if I’m going to invest my time, effort, and money into a business, it must be the right type of business for me.

It has to be something I’m proud of, and it has to be something that interests me. If it’s not, I won’t even consider it because when problems come — and they will — instead of looking for solutions, I’ll be looking for a way out.

Is It Better to Buy a Dance Studio or Start from Scratch?

There are pros and cons to buying an existing business when you do buy an existing business, you get the goodwill the business — that is, the customers. Taking over a allows you to have a stream of revenue from day one, and saves you the time, effort, and struggle you need to go through when starting from scratch.

One of the disadvantages is you pay a high price for goodwill, and once a business is moving in one direction, it may be difficult to steer it in a new direction.

Another issue you need to look at is you may inherit the existing debt and liabilities of the business, along with its reputation. Keep this in mind if you plan on buying an existing business.


You may have all the above covered, and you’re raring to go, but do you have the funding to start and keep running until it becomes profitable? Getting financing to start a business isn’t easy without substantial collateral.

The success rate of a new business is low, and many banks see startup loans as high-risk. So, you can’t depend on walking into a bank and walking out with the loan you need to get started. See the section on business loans below.

For more on starting your dance studio, have a look at the unique collection of resources I have put together that will give you a strong overview of the industry and what you can expect from this type of business.


How to Start a Dance Studio

How To Open A Dance Studio: Everything You Need To Know

So You Think You Want to Own a Dance Studio? – Dance Teacher

How to Start a Dance Studio on a Budget | Dance Freak

7 Things to consider when opening a dance studio

How to Start a Dance Studio: Everything You Need to Know

Become a Dance Studio Owner or How to Open Dance Studio with No Money

6 Steps to Opening a Dance Studio Business

How to Start a Dance Studio – a Checklist for a Successful Start

5 things I wish I had known before I started my dance studio (and why I’ve never regretted it) – Dance Studio Owners Association

Trends and Statistics

Dance Studios in the US – Industry Data, Trends, Stats | IBISWorld

Dance Studios and Schools – Industry Analysis, Trends, Statistics, and …

2020 Dance Companies Industry Statistics & Market Research Report – AnythingResearch

Profitability and Revenue

How to Make a Dance Studio Profitable

4 Secrets to Making a 6 Figure Income From Your
Dance Studio and Still Having a Life

Crunching the Numbers: Profit Calculations for Studio Owners

Maximizing profit in your dance studio (breaking down the numbers) – Dance Studio Owners Association

Profit for Dance Studios

Profits Are Up, So Why Can’t I Pay the Bills? – Dance Teacher

Startup and Operating Costs

How Much Does It Cost To Run A Dance Studio? 10 Things To Consider

Starting A Dance Studio: Part 1 of the Studio Start-Up Guide | TutuTix

Dance Studio – Business Ideas – Start your Business Today

Cost of Running a Dance Studio | Dance Forums

Licenses Needed to Start a Business

How to Get A License and Necessary Permits For Your Business | A Touch of Business


Dance Studio Insurance – The Basics – Jackrabbit Dance

Dance Insurance Company, Yoga & Gymnastics Insurance Company

Dance Studio Insurance – Nationwide

Dance Studio Insurance | Markel Specialty

Here’s Everything You Need To Know About Business Insurance

Employee Considerations

Best Practices For Hiring Faculty & Staff at Your Dance Studio

Hiring for Your Dance Studio? 7 Qualities of A Good Manager

Common Jobs Needed for Running a Business

Financing Your Business

Dance Studio Business Loans: Financing For Dance Schools & Teachers – GUD Capital

Dance Studio Business Loans – Small Business Funding

The Guide for Getting a Small Business Loan for your Dance Studio

Here’s Everything You Need To Know About Business Loans

Business Plan

Dance Studio Business Plan Sample – Executive Summary | Bplans

How To Create A Dance Studio Business Plan That’s Built For Success

How To Write A Business Plan Using This Unique Collection of Resources

Marketing Plan

Download: A Marketing Plan Template for Your Dance Studio

How To Write A Marketing Plan That Works, Using These Select Resources | A Touch of Business

Business Cards

Dance & Choreography Business Cards Templates & Designs | Vistaprint

Dance Studio Business Cards

Main Dance Studio Business Card Template | MyCreativeShop

Latest Image Search Results Related to Dance Studio cards

See Our Resource for Creating Attractive Business Cards That Work


41 dance logos to get you groovin’ – 99designs

Dance Studio Logo Designs | 970 Logos to Browse

Dance Studio Logo Maker | Design Dance Studio Logos | GraphicSprings

20 Beautiful Dance Logo Design for Your Inspiration | Dance logo, Logos design, Logo inspiration

73 Best dance logo images | Dance logo, Graphic design inspiration, Typography design

Latest Image Search Results Related to Dance Studio Logos

See Our Resource for Tips to Create an Impressive Logo


Best Dance Studio Software – 2020 Reviews & Pricing

How To Find The Best Dance Studio Software: 7 Features To Look For

Top Dance Studio Software Reviews 2020

Dance Studios for Sale

Dance Studio, Dance School for Sale | Buy Dance Studio, Dance Schools at BizQuest

Dance Studios For Sale – DealStream

Dance, Pilates and Yoga Studios For Sale – BizBuySell.com

Latest Search Results Related to Dance Studio For Sale

Franchise Opportunities

Franchise – Millennium Dance Complex

Dance Studio Franchise Opportunities | DivaDance®

Dance Studio Franchises in U.S. | Open & Own a Dance Studio

Dance Studio Franchise Opportunities Guide

The Ins and Outs of Owning A Franchise

Established Dance Studios

Top 50 Dance Studios in USA to Watch in 2016 (1-25) – The BDancewear Blog

10 Dance Studios Where You Can Learn From Celeb Choreographers Who Work With Beyonce, Selena Gomez, J. Lo and More

Best Dance Studios In LA You Should Train At – STEEZY

Marketing Tips

9 Easy Ways to Market Your Dance Studio – ART + marketing

5 Inexpensive Dance Studio Marketing Tips | TutuTix

8 Ways To Promote Your Dance Studio | WellnessLiving

7 Easy Dance Studio Marketing Ideas

67 Creative and Effective Ways To Get Students to Register For Dance Class

Top Tips to Market Your Dance Studio to Maximize Reach on Internet | Beyond the Barre

10 New Ways to Promote Your Dance Studio – The Let’s Talk Dance Blog – Empowering Dancers To Create A Better Quality of Life!

Article Mix

Studio Floor Plan | Studio floor plans, Dance studio design, Dance studio

The Challenge of Running a Successful Dance Studio – Dance Life

8 Lessons You’ll Learn as a Dance Studio Owner

7 Things to consider when opening a dance studio

The Success of Your Dance Studio Has Little to Do With Dance

The Top 25 Mistakes That Dance Studio Owners Make On Social Media, Plus 1 Obvious, But Overlooked Marketing Tool

5 Mistakes You’re Making In Dance Class That Are Stumping Your Abilities

5 Mistakes That Could Be Holding Your Studio Back (Plus Some Quick and Easy Fixes) – Dance Teacher

5 Mistakes Studio Owners Make and How to Fix Them

Business Considerations From A Touch of Business

Is Starting A Business The Right Move For You? Find out Here

Important Steps You Must Consider When Starting a Business

Business Startup Checklists

A Day in the Life of a Business Owner ~ See What They Are Saying

Essential Business Skills You Need to Succeed

Resources for Running a Business From A Touch of Business

Acey Gaspard’s Guide to Starting a Small Business — Made Simple

The Nine-Hour Business Tune-Up


Top 10 Dance Magazines & Publications To Follow in 2020

Dance Informa Magazine USA

Rhee Gold’s Dance Life

Dance Teacher

Dance International Magazine – Published quarterly, our in-depth features, reviews and reports help build a lively conversation around dance.

Dance Magazine

Jerome Robbins, by Himself – Dance Magazine

Ballet and Dance Magazines


Dance Terms and Definitions, Dance terminology, Types of Dance – A – Z

Glossary of Dance Moves | LoveToKnow


Books from Amazon Related to Starting A Dance Studio

Google Book Search Related to Starting A Dance Studio

The Latest about Starting A Dance Studio

This section provides resources that will help you stay on top of the latest news, web content, videos, and tweets, related to this industry.

Google Searches

Latest Search Results Related to Starting A Dance Studio

Latest Scholar Search Results Related to Starting A Dance Studio

Latest Image Search Results Related to Starting A Dance Studio


Latest News Related to Starting A Dance Studio


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