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Acey Gaspard

Founder of A Touch of Business with years of experience holding management positions and running various businesses. Acey shares experience through various articles and with various authors to bring you a unique collection of articles related to managing and running a business.

Chapter 2: Drew Decides on a Scuba Diving Shop Model

September 16, 2025September 15, 2025 by Acey Gaspard
Drew and small city beach scene indicating location choice.

With advice from owners and a few careful tests, Drew chooses a realistic Scuba Diving Shop path—solo operation, commercial space, and a neighborhood with demand—so the first month feels possible, not lucky.

Categories Startup Stories

Chapter 3: Drew Faces the Costs of a Scuba Diving Shop

September 16, 2025September 15, 2025 by Acey Gaspard
Drew and finance-themed background (calculator/ledger).

Readiness isn’t luck; it’s math. Drew maps fixed costs, sets weekly sales targets, and plans a lean launch so a Scuba Diving Shop can survive early dips and grow with confidence.

Categories Startup Stories

Chapter 4: Drew Writes the Scuba Diving Shop Business Plan

September 16, 2025September 15, 2025 by Acey Gaspard
Drew and planning/writing background.

Watch Drew turn vision into paper—an actionable Scuba Diving Shop plan that aligns product, place, and cash flow, making the leap feel measured instead of risky.

Categories Startup Stories

Chapter 5: Legal Formation and Funding for a Scuba Diving Shop

September 16, 2025September 15, 2025 by Acey Gaspard
Drew and legal/insurance imagery.

A Scuba Diving Shop needs identity and structure. Here, Drew selects a name, files the entity, claims domains, and sets up banking—then finalizes funding and insurance so launch feels official and protected.

Categories Startup Stories

Chapter 6: Final Touches Before Launching a Scuba Diving Shop

September 16, 2025September 15, 2025 by Acey Gaspard
Drew and operations imagery for layout and systems.

Before the doors swing wide, Drew runs drills—receiving, portioning, refunds, reviews—turning checklists into muscle memory so the Scuba Diving Shop starts strong and learns quickly.

Categories Startup Stories

Chapter 7: From Launch Day to Growth: Scuba Diving Shop

September 16, 2025September 15, 2025 by Acey Gaspard
Drew and diver silhouette celebrating launch.

Opening week reveals what works. Drew trims wait times, tunes inventory, and responds to reviews with care—small changes that compound into loyal customers.

Categories Startup Stories

When Small Mistakes Become the Standard

September 21, 2025September 12, 2025 by Acey Gaspard
Supervisor reviews departure times on whiteboard while delivery drivers gather for a morning dispatch huddle in a warehouse.

This story shows how attention to small details creates reliability—when you raise the standards on small steps, you change the outcome.

Categories Lessons

How to Start a Catering Business: U.S. Starter Guide

September 12, 2025September 12, 2025 by Acey Gaspard

Launch a catering business the right way. Learn required U.S. permits and inspections, insurance, equipment to buy or rent, pricing and cost targets, funding options, and marketing that wins steady clients.

Categories Business Ideas, Events and Planning Business Ideas, Food and Beverage Business Ideas, Low-Cost Business Ideas

When Goodwill Backfires: Maya’s Fundraiser Story

September 12, 2025September 11, 2025 by Acey Gaspard
Top performer shows a QR code at a coworker’s desk as another glances over, conveying subtle pressure from a “no-pressure” fundraiser.

A workplace fundraiser feels harmless—until pressure and politics surface. Follow Maya’s story to see how clear boundaries, opt-in channels, and simple policies restore trust and focus.

Categories Lessons

The Manager Who Stopped Chasing Approval—and Won

September 10, 2025 by Acey Gaspard
Manager ends a presentation while an executive checks a phone, watercolor.

This story follows a manager who breaks the habit of “managing up” and starts measuring success by problems solved, not applause. The result? Stronger teams, better service, and the kind of pride that lasts long after presentations end.

Categories Lessons
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