How to Start an Axe-Throwing Business Using These Resources
February 10, 2020 901 views
A Collection of Resources Related to Starting an Axe-Throwing Business
Axe throwing has been around for centuries, but now axe-throwing bars are catching on as a business. It doesn’t seem like a good mix — alcohol and axe-throwing. Despite the obvious, a trend is catching on for axe-throwing themed bars.
The first axe-throwing bar is believed to have opened in Toronto, Canada, back in 2011.
In addition to axe-throwing themed bars, there are also axe-throwing establishments for competitions.
If you’re considering starting a business in this industry, whether you are considering a bar theme or a training and competition center, you’ll want to have a look at the resources included in this post — but first, here are a few things you want to consider.
You’ll want to make sure safety is a priority. With this type of business, your concern is that your customers are safe and protected. Additionally, you’ll want to make sure that your customers can’t harm other people in the establishment.
Think of this business as similar to a shooting range. You need to take similar steps for safety.
The last thing you want is someone getting hurt. You could be providing a great time for people on a variety of occasions, having it come to an end because of an accident.
You’ll also want to have the proper insurance in case of an incident, you want to be sure your customers have coverage.
You’ll want to speak with a lawyer with experience in this type of business so that you have waivers for your customers, and you’ll be able to explain the dangers involved as well as what you are, and are not liable for.
Since this is a type of business you don’t hear about a lot, you’ll have a tough time getting people through the door — especially in small towns and rural areas — during the startup phase.
One thing you can do once you’re up and running is to invest the majority of your marketing campaign into a competition and offer a decent reward to the winner. Get the news out on social media and your local radio and TV stations.
Your goal here is to introduce your business and get local people involved. You don’t want to focus on making money at this event, but rather awareness. So, this campaign can cost you, but it could be the most important promotional event for your business.
Before you open your doors, spend some time on the resources included in this post. You’ll want to spend as much time as needed; don’t rush, but complete your due diligence. Have a look at the resources that follow, organized in sections for your convenience.
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